Marca Poland 2025 Fair - an international meeting of private label leaders

On April 2-3, 2025, the first edition of the Marca Poland Fair will be held at the Poznań International Fair – a prestigious event dedicated to the private label sector. The fair is organized by Bologna Fiere in cooperation with the MTP Group. The fair will bring together leading manufacturers from Poland and abroad, as well as key buyers representing international retail chains. It will be an excellent opportunity to exchange experiences, present innovative products, and establish long-term business relationships.

Hosted Buyers Program – international scale of the event

The first edition of the Marca Poland Fair was included in the prestigious Hosted Buyers Program, which emphasizes the importance of the event on the international market. As part of the program, buyers and managers from over 20 countries will come to Poznań, including France, Slovakia, Italy, the Netherlands, Romania, Azerbaijan, Kazakhstan, Tajikistan, Uzbekistan, Kyrgyzstan and Israel. The Hosted Buyers Program allows participants to meet international partners, exchange experiences and establish strategic business relationships in an international environment.

80 exhibitors from Poland and Europe and an innovative exhibition zone

During the Marca Poland 2025 Fair, 80 exhibitors from Poland and abroad, including Italy, Spain and Germany, will present their offer. The event will be a unique opportunity to present innovative products in the food, cosmetics and pet products industries. A special zone for presenting new products will be launched in the exhibition space in pavilion number 7, where over 400 premieres will be presented. Additionally, special VIP zones have been planned, including spaces for business meetings and educational panels. Participants will have the opportunity to meet international partners, exchange experiences and learn about innovative solutions in the industry. It is also an excellent space for establishing new contracts and developing international cooperation.

Dynamic development of the private label market in Poland

Private labels are playing an increasingly important role in the FMCG sector. Forecasts indicate that in 2025 they will account for 25% of expenditure on FMCG products in Poland. The Marca Poland Fair is a unique opportunity to promote Polish producers and support their expansion into foreign markets.

Networking, VIP zones and knowledge exchange

The event will include dedicated VIP zones, business meeting spaces and educational panels that will allow participants to gain valuable information about the market and establish strategic partnerships. The Marca Poland Fair is not only an exhibition space, but also a place for building relationships and setting new standards in the private label industry.

See you at the Marca Poland Fair – a place where innovation meets experience!

Marca Poland, April 2-3, 2025, Poznań International Fair