Marca Poland Fair – the new perspective on development in the private label market
Marca Poland project is a joint venture between Bologna Fiere, the organizer of the Marca by BolognaFiere private label trade fair, and the MTP Group. Marca Poland is a unique event designed for manufacturers, retailers, and anyone looking to develop their private label offerings. Here, exhibitors will find new business partners, and visitors will discover innovative products and trends that will help them stand out in the market.
BolognaFiere is a global leader in organizing trade events. Operating projects in 12 countries, the company stands out not only with an extensive portfolio of over 100 events but also with an innovative approach – it was the first exhibition operator to establish a branch in China. This international presence ensures access to the latest trends and the opportunity to build valuable business contacts on a global scale.
For over 100 years, MTP Group has been organizing some of the most important events in Central and Eastern Europe. With rich experience and more than 100 events annually, MTP Group attracts both B2B professionals and a broad B2C audience. Thanks to the Hosted Buyers program, key buyers and market leaders attend the fairs, making each event a valuable platform for networking and business development.
Why join Marca Poland?
- Top-level networking: Marca Poland is a unique opportunity to meet leading players in the private label market. With international exhibitors and attendees, the event provides an excellent space to establish valuable business relationships.
- Access to the latest trends: Participating in Marca Poland allows you to explore innovative solutions and products in the industry. Exhibitors showcase the latest technologies, solutions, and strategies that can help companies grow and increase competitiveness.
- Direct meetings with key buyers: Thanks to the Hosted Buyers program, decision-makers from around the world attend the fair, giving exhibitors direct contact with key buyers and enhancing the chances for successful negotiations and long-term cooperation.
- Global perspective: The organizers, BolognaFiere and MTP Group, ensure international reach and professionalism, which translates into the high quality of the event. Marca Poland is not only a platform for business development in the local market but also a gateway to international markets.
By joining Marca Poland, you gain the opportunity to grow your brand, establish key contacts, and discover the latest trends shaping the future of the private label industry.

Join the exhibitors at Marca Poland, taking place on April 21–22, 2026, at the Poznań Congress Center. Unlock new opportunities for your company!