RADOMA at the Marca Poland fair - a strong private label partner with a comprehensive distribution portfolio

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The Marca Poland trade fair is a platform for producers who truly support the development of private labels - from product concept, through production, to reliable logistics. One of the key exhibitors in this segment is RADOMA – the largest producer of fish and delicatessen products in Slovakia, operating continuously since 1924.

RADOMA combines over a century of experience with modern production and logistics infrastructure, offering retail chains stable, scalable, and flexible private label solutions. The company produces approximately 5,000 tons of products annually, making it a market leader in the fish and delicatessen salad segment—in both volume and value.

 

 

Private label expertise

RADOMA is a partner that understands the specifics of working with retail chains:

  • product development based on individual recipes and private label briefs
  • scalable production while maintaining consistent quality
  • flexibility in terms of weights, formats, and pricing positioning
  • certified quality (IFS) and full control of production processes

The production portfolio includes, among others, fish and delicatessen salads, spreads and protein products, as well as vegan lines—ideal for building strong private label brands in the chilled products segment.

Distribution Portfolio – a one-stop partner for private label

A key differentiator for RADOMA is its extensive distribution portfolio, which allows retail chains to consolidate deliveries and optimize cooperation with one trusted partner. The company is a significant distributor of chilled and frozen products, serving retail, HoReCa, and export channels.

RADOMA’s distribution portfolio includes:

  • frozen fish and fish products
  • frozen vegetables
  • frozen ready meals and potato products
  • ice cream
  • meat and meat products

Such a wide range of assortment enables the development of private label brands across many categories simultaneously, while maintaining high standards of quality, safety, and supply continuity.

Logistics and scale you can rely on

RADOMA has its own logistics and distribution infrastructure, including modern warehouses and a fleet of over 70 specialized refrigerated vehicles. The company processes up to 1,600 orders daily, ensuring punctuality, flexibility, and full temperature control throughout the supply chain—key elements for large-scale private label cooperation.

New brand, same quality

2025 marks a strategic rebranding—merging the PRETO Ryba Žilina and PRETO RADOMA brands into one strong brand: RADOMA. This change streamlines communication and strengthens the company’s position in international markets, while keeping recipes, taste, and production processes unchanged.

RADOMA at Marca Poland

RADOMA’s presence at the Marca Poland trade fair is an offer for retail chains and distributors seeking an experienced private label manufacturer and a comprehensive distribution partner in the chilled and frozen products segment.

We invite you to meet the RADOMA team during Marca Poland and discuss private label projects—from concept to scale and logistics.